Now you can use A/B Testing to compare the performance of your landing pages. Within a campaign’s basic details page, open the section for Additional Landing Pages. The pre-selected mode for additional landing pages is ‘Priority with Rules’; alternatively, use the dropdown to switch to ‘Round Robin (A/B Testing)’ mode.
When you’ve switched to ‘Round Robin (A/B Testing)’ mode, the set of landing pages you create will be a separate set from what you create in ‘Priority with Rules’ mode.
You can access A/B Testing results via links in the Campaign Performance report or by navigating directly to the A/B Testing Report from the Reports Menu.
The A/B Testing Report lets you compare the performance of competing landing pages side by side. See line bar graphs as well as table data for each landing page.
Need help with this feature or have questions? You can contact our support team at firstname.lastname@example.org