Creation Method - When adding a new channel, choose whether to start from scratch or clone an existing channel from any campaign. When cloning, the system will alert you if there are any data fields that do not match between campaigns.
Enabled - This setting will allow or prevent the channel from being selected within distribution as well as the resend lead page.
Name - Enter a name that best describes this channel. It might contain the buyer's name
Advertiser - This is the advertiser who is receiving or buying the leads. If you haven't created the advertiser, click on Campaigns > Advertisers > Add from the top navigation bar to create a new advertiser.
Type - This field controls the way this channel is handled by LinkTrust
All The Time - Use this feature to send a copy of the lead to an outside destination for the purpose of data replication. Using this feature will cause the channel to play outside the rule which enforces the number of times a lead is sold. Therefore, enabling this option will cause LinkTrust to attempt to distribute the lead regardless of the Max sale being met. For example, if the max sale of the lead is set to 1 and a previous channel accepted the lead, the All The Time channel will still attempt to send the lead. If the All The Time channel accepts the lead, it will not increase the max sale number.
All the time channels do not get Randomized or Round Robin within a tier, all other channels within the tier will be attempted first. If the tier distribution method is set to Priority, All The Time channels are attempted in the order they appear on the distribution page. If no other channels accept the lead but at least one All The Time channel does, the consumer will still be redirected to the 'Rejected by All Channels" response location.
Weight - This setting controls the likelihood of the channel being attempted within a tier.
Tier - This displays the current tier that the channel resides in. To change the tier, go to the Distribution page.
Create Qualified if Sold - Enabling this option will cause the channel to create a Qualified transaction within reporting if the lead was accepted by the channel.
Advertiser Revenue - This is the amount of revenue created when this channel accepts a lead. Revenue can be created for Post channels only. Ping channels can still be configured with a revenue amount but the amount is only used when evaluating the Revenue Match rule of other channels.
There may be times that there isn't a start or end tag surrounding the dynamic price your advertiser is passing back. You can still capture this dynamic price by placing the start or end tags as placeholders to capture the entire response.
Start Tag - [=RESPONSE_START=]
End Tag - [=RESPONSE_END=]
Example: My Advertiser is passing me a dynamic price per lead back to me in my server response. He is passing it to me like this payout=$15.23. I don't have an ending tag on this response. How do I capture this? I would place payout=$ as the Start Tag and make the End Tag [=RESPONSE_END=]
LinkTrust will capture the dynamic payout value like this - 15.23
Delivery Method -
URL - This is the URL which data will be sent to. The url must begin with http:// or https://.
Channel Timeout - This is the maximum amount of seconds the advertiser has to return a response once the data is sent. If the advertiser has not responded within the time specified, LinkTrust will assume the lead was rejected and attempt to find another channel to distribute the lead to.
HTTP Referrer - This is the referrer that will be sent to the advertiser.
Custom Content Type (For Custom HTTP Post Only) - This tells the advertiser what format the content of the lead will be delivered in. The following are the supported Content Types:
Custom Header Name - If the advertiser requires a specific header name to be used in the submission, enter it here.
Custom Header Value - If the advertiser requires a specific header value to be used in the submission, enter it here.
From Email Address - This is the from email address when the lead is emailed to the advertiser.
To Email Address - This is the email address which the lead will be sent to.
Subject Line - This is the subject of the email if the lead is emailed to the advertiser. (Note: Tokens are allowed in this field)
XML, Custom Body and Email Body - This is the content which will be sent to the advertiser. (Note: Tokens are allowed in this field)